Jorge Paulo Lemann Quotes

120 Jorge Paulo Lemann Quotes

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Good and ethical people attract more good and ethical people.
Jorge Paulo Lemann

A great deal is one that is long-lasting and sustaining.
Jorge Paulo Lemann

Many deals can be very good for the short term but have little long-term perspective.
Jorge Paulo Lemann

Courageous is the coward with no option.
Jorge Paulo Lemann

Everything is a learning experience…
Jorge Paulo Lemann

Learn from the defeats and come back better for the next round.
Jorge Paulo Lemann

Always have a big dream.
Jorge Paulo Lemann

One of the advantages of being in a backward country is that you can go outside and look at how people are doing things and copy the things you think are good.
Jorge Paulo Lemann

The greatest asset of a company is its people.
The greatest asset of a company are its employees.
Jorge Paulo Lemann

Education has a much more lasting effect and takes longer to fix.
Jorge Paulo Lemann



We would never have done what we did if we had not stumbled together to take some risks.
Jorge Paulo Lemann

We’re gonna walk, whoever wants to come, come – who’ever doesn’t want to come - don’t come.
Jorge Paulo Lemann

What you feel in your gut is as good as what is on paper.
Jorge Paulo Lemann

If I’m going to invest in a company… I’m much more interested in seeing who’s there playing the management…
Jorge Paulo Lemann

I am a person who believes strongly in human assets, that is my priority, always.
Jorge Paulo Lemann

We were sometimes not sure whether we were in the brewing, retailing, or finance business, but we all were certain we were in the people business.
Jorge Paulo Lemann

We seemed to know winning management teams when we met them.
Jorge Paulo Lemann

Business was like tennis. You don’t win all the points, and the sets, but if you keep pushing and focusing you can win overall.
Jorge Paulo Lemann

[At age 68] Honestly, I enjoy working. It’s what I enjoy doing.
Jorge Paulo Lemann

Money is just a way to measure whether the business is doing well or not, but money itself is not what fascinates me.
Jorge Paulo Lemann



A dream big and challenging makes everyone row in the same direction.
Jorge Paulo Lemann

The greatest asset of a company is good people, working together, growing…
Jorge Paulo Lemann

Profit is what attracts investors, good people and opportunities and maintaining the machine.
Jorge Paulo Lemann

Focus is essential. You cannot be great at everything. We must concentrate on the essential.
Jorge Paulo Lemann

Everything has to have an owner with responsibility and authority. Debate is good, but in the end, someone has to decide.
Jorge Paulo Lemann

Common sense is as good as a lot of knowledge. Simple is the best ‘Modus operandi’. (Method of operation)
Jorge Paulo Lemann

Transparency facilitates information flow and minimizes conflicts.
Jorge Paulo Lemann

Choose people better than oneself, train them, challenge them and keeping them is the main task of administrators.
Jorge Paulo Lemann

Leadership by personal example is vital, both in heroics as in day-to-day small gestures.
Jorge Paulo Lemann

Luck is always the result of sweat. You have to work hard, but enjoy it.
Jorge Paulo Lemann



For things to happen in operations and marketing you have to wear out the shoes.
Jorge Paulo Lemann

Being paranoid about costs and expenses, which are the only variables under our control helps ensure survival in the long term.
Jorge Paulo Lemann

Competitive Advantage – The innovation that adds value is useful, but copying what already works is usually more practical.
Jorge Paulo Lemann

Name, reputation and brand are invaluable assets that take decades to build and are lost in seconds.
Jorge Paulo Lemann

Foibles and cleverness destroy a company from the inside. Ethics pays off in the long term.
Jorge Paulo Lemann

It takes the same effort to think small than to think big, but to think big frees you from the insignificant details.
Jorge Paulo Lemann

Create a big dream.
Jorge Paulo Lemann

Keep it simple, easily understood, and measured.
Jorge Paulo Lemann

Attract the right people who work well together.
Jorge Paulo Lemann

Measure results consistently.
Jorge Paulo Lemann



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