Siimon Reynolds Quotes

160 Siimon Reynolds Quotes

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Always employ too few people.
Siimon Reynolds

Always ask ‘What will my industry look like ten years from now?’
Siimon Reynolds

Money is a tool to get things done.
Siimon Reynolds

Do more than you’re paid for.
Siimon Reynolds

I had a quote up on the wall from someone that said, ‘Be realistic – expect a miracle’.
Siimon Reynolds

The only ship that’s sure of sinking is a partnership.
Siimon Reynolds

Fear of failure has been a primary motivator for me for a long time.
Siimon Reynolds

I decided that what I really hated was school and the last thing I wanted to do was go to university. But I wanted to be financially successful. So I made a list of the jobs I thought I could make money in without going to uni. One of them was advertising, one was real estate, and one was stockbroking… in the end I chose advertising.
Siimon Reynolds

The great thing about advertising is that they don’t care. It’s about your folio and nothing else.
Siimon Reynolds

Place your alarm clock away from your bed.
Siimon Reynolds



Ready. Fire. Aim.
Siimon Reynolds

Look for industries which might converge with yours.
Siimon Reynolds

Think 80/20.
Siimon Reynolds

Don’t take more than 20 minutes off for lunch.
Siimon Reynolds

Be part of the 3% who write down life goals.
Siimon Reynolds

Steal ideas from other industries and areas.
Siimon Reynolds

Have no more than three major goals a year.
Siimon Reynolds

Model successful people.
Siimon Reynolds

Read biographies.
Siimon Reynolds

Eat mainly vegetables and fruit
Siimon Reynolds



Write your ‘To Do’ list the night before.
Siimon Reynolds

Get up no later than 6am.
Siimon Reynolds

Reply to letters on the same paper they are written on.
Siimon Reynolds

Never underestimate the power of a smile.
Siimon Reynolds

Don’t watch TV for more than an hour a week.
Siimon Reynolds

Keep meetings under ten minutes.
Siimon Reynolds

Look for wrong assumptions in your industry.
Siimon Reynolds

When they zig, you zag.
Siimon Reynolds

Advertising is a great business to be at the top of, but not to be at the bottom of.
Siimon Reynolds

I remember asking for $20,000 and thinking that if I could earn $20,000 a year, that’s all I could ever need in life. I remember the guy said to me, ‘So, you want $20,000?’ and I said, ‘Yes’. And then he said, ‘Is that before or after tax’. And I didn’t understand tax so I went, ‘Oh before tax’. If only I’d said after, I would’ve increased my salary. I was too dumb to work that out, but I soon learned.
Siimon Reynolds



I had to avoid getting sacked for not being any good. So I started working really long hours and started getting really passionate about the business, really passionate.
Siimon Reynolds

Here I was, covered in pimples still and running this big creative department of this medium-size advertising agency.
Siimon Reynolds

[On running a medium sized advertising agency at 21 years of age] What was great about tit was that at that age you don’t know what can’t be done.
Siimon Reynolds

[On his Grim Reaper bowling ball commercial for AIDS in 1987] I was very lucky that some of my ads did well… We did the AIDS ad, which was amazing.
Siimon Reynolds

No-one rang to offer me a job. So my only alternative was to open my own agency… which I did at [age] twenty-three.
Siimon Reynolds

I think that when you’re in a meeting and you are genuinely passionate, not pretending, there is an electricity in how you speak, there’s a magnetism in how you carry yourself that is intoxicating on a subliminal level for a lot of people.
Siimon Reynolds

Coming at the bottom of the class wasn’t fun.
Siimon Reynolds

I get up in the morning and think about how great a human being can be.
Siimon Reynolds

My question to myself is, ‘How can I be greater?’
Siimon Reynolds

Eat till you’re only two-thirds full.
Siimon Reynolds



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